Wed Mar 14

Toronto, ON - Attention Canadian Hockey League fans! FRAM®/Prestone® and the CHL are again inviting you to showcase your knowledge of the 2012 CHL Playoffs by selecting the winners of all 45 playoff matchups across the entire CHL with the FRAM® Prestone® Drive for the Cup promotion.

Back for the second year, this is the opportunity to win bragging rights over your friends, family and co-workers, and the chance to win one of more than 500 great prizes. Correctly predict the outcome of as many of the different playoff matchups as you can right down to the final four teams that will compete at the 2012 MasterCard Memorial Cup in Shawinigan, QC May 18th- 27th.

Fans will be competing to win autographed CHL jerseys, Kobo eReaders and iPad's along with the Grand Prize - a complete home theatre package including a Sharp LED TV, a Philips Blu-Ray and surround sound system, plus a Microsoft Xbox with Kinect, courtesy of Aaron's.

Registration is now open! . Go to to register today.

Prestone® & FRAM® are the Official Anti-Freeze & Automotive Filter Sponsors of the Canadian Hockey League. Look for Prestone® & FRAM® at CHL Major Events throughout the 2011-2012 season!

About FRAM® & Prestone®
FRAM and Prestone® are members of the UCI-FRAM Group brand family; a market leading car care product manufacturer. FRAM® manufactures and markets a variety of quality oil, air, transmission and fuel filters, and Prestone® antifreeze/coolant  has protected cooling systems through seven decades of evolving engine operations and cooling system demands.   With a global footprint and manufacturing in 10 countries worldwide, UCI-FRAM Group is committed to the strength of their brands and delivering a positive consumer experience.

About the Canadian Hockey League:
The Canadian Hockey League is the world’s largest development hockey league with 51 Canadian and nine American teams participating in the Ontario Hockey League, Quebec Major Junior Hockey League and Western Hockey League. CHL players graduate from high school at a rate higher than the Canadian national average. Last season, more than nine million fans attended CHL games in the regular season, playoffs and at the MasterCard Memorial Cup. The CHL supplies more players to the National Hockey League than any other league. Last season 692 graduates attended North American post-secondary institution on scholarships from CHL teams.

About CCMC
CCMC is one of North America's leading sports and entertainment multi-media marketers, with extensive business ventures in publishing, radio, television broadcast sales and production, event production, management and sponsorship sales, website design and maintenance. CCMC’s properties include the Canadian Hockey League & SCOREGolf, along with being the official publisher for both the National Hockey League and the Canadian Football League.